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Frequently Asked Questions

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You probably have questions before taking the leap — that’s completely normal. This page covers the ones I get asked most often. If you can’t find what you’re looking for, just get in touch and I’ll do my best to help.

About Coaching

A trauma-informed approach acknowledges that past experiences can shape your behaviour, beliefs, and nervous system in ways that aren’t always obvious. I provide a non-judgemental, sensitive space where we can acknowledge those influences without reliving them — keeping the focus firmly on moving forward into a more authentic future.

A coach focuses on the present and future — identifying your strengths, challenging unhelpful patterns, and taking action towards the life you want. A therapist typically works to help you understand and heal from past experiences, and may treat mental illness or emotional distress.

Coaching may touch on past experiences and emotions, but only in a limited way, and the focus always returns to where you’re headed. If I believe you’d benefit from therapeutic support, I’ll say so gently — and with your permission, I can signpost you to appropriate organisations or individual therapists.

That really depends on what you want to work on and how you like to work. Some people find that a handful of sessions gives them the clarity and tools they need; others prefer ongoing support over a longer period. We’ll talk about this during your free virtual brew, and I’ll never push you towards more sessions than feel right for you.

I want to help as many people as possible live an authentic life, but there are a couple of areas I don’t cover: I don’t work with under-18s, and I don’t offer coaching around motherhood, fertility, pregnancy, or babies and children. For insurance purposes, I cannot coach anyone in Canada or the US.

Who I Work With

Definitely. I don’t judge and I don’t pathologise. I can’t tell you who you are — you already hold that answer inside yourself — but I can help you create the space to find it.

Never. Our sessions are a confidential, non-judgemental space for you to be your authentic self. I will not share anything you tell me with anyone outside our sessions without your explicit consent.

The only exceptions are situations where I’m legally required to disclose information — specifically, if I believe you are at immediate risk of harming yourself or others, or in cases involving money laundering. I’ll always be transparent about these limits.

If a third party (such as an employer) asks me about our sessions, I may describe them in broad, general terms — for example, “we discussed ADHD strategies in the workplace” — but I will never share details or any personal information without your explicit consent.

I try my absolute hardest to be one — but honestly, only you can judge that. “Safe space” means something different to everyone, and I don’t think it’s my place to claim that label for myself. What I can tell you is that I work hard to create a non-judgemental, inclusive, and confidential environment in every session.

It’s one of the reasons I offer the free virtual brew. It’s not just a formality — it’s a genuine chance for us to meet each other, get a feel for how we’d work together, and decide whether it feels right. No pressure either way.

How Sessions Work

That’s more common than you might think — and it’s completely okay. You don’t need to arrive with a prepared agenda or a clear sense of what you want to work on. Sometimes just knowing that something feels off, or that you want things to be different, is enough to start.

Part of my job is asking the kinds of questions that help you figure out what matters most to you. We’ll find the thread together.

You’ll need a device with a camera and microphone (laptop, tablet, or smartphone – make sure it’s charged or plugged in!), a stable internet connection, and a private space where you feel comfortable and won’t be overheard or interrupted. If possible, let anyone else in your home know you need privacy during your session time.

Beyond that, bring whatever helps you feel at ease — a drink, a notepad, tissues, fidget toys, a clock to keep track of time. There’s no right way to show up.

Please still come. You don’t need to be at your best to benefit from a session — in fact, some of the most useful conversations happen when things feel difficult. If you’re worried about your energy levels or headspace on the day, just mention it when we start and we’ll work with where you are, not where you think you should be.

My one-to-one coaching is fully online, which means I can work with clients anywhere in the world (outside of North America). I do plan to facilitate a small number of in-person group sessions and workshops — keep an eye on the Workshops page for updates.

Cancellations, Lateness & Rescheduling

Please just drop me an email as soon as you know. I’ll stay available for the remainder of your scheduled slot, but I’m not able to extend past the original end time. If I don’t hear from you within 10 minutes of the start time, I’ll assume you’re unable to join and the session will be marked as missed and charged.

Pricing & Access

Organisations have budgets; individuals have bank accounts. When a business or employer funds coaching, it’s typically a line item in an HR or L&D budget — not a personal financial decision. The organisational rate also reflects the additional admin that comes with institutional bookings: liaising with HR or line managers, raising formal invoices, and occasionally providing attendance or progress confirmation.

Charging organisations a little more also helps keep lower-rate places available for individuals who genuinely need them — so it directly supports someone else’s access to coaching.

Still have a question that isn’t covered here? Drop me a message — there are no silly questions.

Want to find out more? Book a free 30-minute chat (I call it a 'virtual brew') — no pressure, just a conversation.

Contact Me

Let your light shine bright

Practical empathic and generous coach

Emma helped me steer through a rough time this year. I was at a low ebb in my previous role,…

— JH

A fantastic, collaborative experience

I didn't know what to expect from a coaching session, but I was blown away by Emma's professional and collaborative…

— J

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ADHD & Neuroqueer Coaching